“Since then the platform has advanced significantly in terms of better analysis, matching, forecasts, search tools and usability, in addition to which we also now support all kinds of games.” “We launched into beta a year ago with the core feature set and support for free-to-play mobile games only,” Matchmade CEO Jiri Kupiainen tells. The string of senior hires comes after a growth year where the company expanded its services across platforms. He labelled the Matchmade as “the Google AdWords of influencer marketing”. On top of this, Nonstop Games co-founder and investor Henric Suuronen has joined the company's board of directors.
Heini Vesander ( pictured, right) has joined as CMO, having previously led PR and events at Supercell and more recently built up Super Evil Megacorp’s esports operations.Įeva Hattara ( pictured, left) meanwhile, who has worked as Wooga and Aurelia Turbines in finance roles, has joined as CFO. The database now also includes 20,000 games with a subscriber reach of 200 million.Īs the company looks to take its next steps, it’s brought in a new chief marketing officer and chief financial officer. The platform has indexed and analysed more than 200 million videos on YouTube and tracks over two million channels to boot. Influencer marketing platform provider Matchmade has made a number of key hires as the platforms reaches a 200 million subscriber reach.
0 kommentar(er)
